Conservatives will save the environment:
Out of the chaos will come light:
As the world, post-Clinton, takes on an old familiar shape, and we see warships
on the China Seas, spies expelled, Cold War posturing and recession looming,
there is some comfort to be found. It's only when times get rough that we find
the will to look for the solutions that percolate just beneath our radar.
To the cockeyed optimist, the solutions this time will probably circle around
repairing some of the chaos we've created in our environment. As each month
inches by, our general progress is halted by oil shortages, water shortages or
floods and problems in the food chain. In southern England, whole fields are
under water, and on the West Coast of the United States and Canada the rains
have been so absent that in Victoria, for instance, we can't even water our
gardens. In April! And the energy problem is knotty and persistent. One can
hardly imagine this summer in California -- the power grid there is so starved
Los Angeles will resemble most closely one of Dante's circles of hell.
Last month, in Alberta, a friend's two young sons almost died from eating fast-
food burgers poisoned by E. coli. In England last week, I drove around Surrey
with another friend. At each stop, we disinfected our shoes. We could not walk
her dogs; in fact, the dogs could not go out except on a leash, which is
unimaginable in the English countryside. All the foot paths were closed, so we
could not even walk off our Sunday lunch. And that was in Surrey, where foot-
and-mouth has not, to this date, been discovered.
While I was there, I did a story on foot-and-mouth and was nearly flattened by
the floods of research I received about our poisoned food chain. Most of it was
sent to me by what amounts to former chemistry profs turned family farmer, a
breed, I admit, who are not that familiar to the layperson, but they exist, and
seemingly in impressive numbers. They know what's going on behind those neat
stone walls we drive past on our way to the country, and they don't think it's
a good thing. Industrial agriculture is, barring a sudden stoppage of problems
such as BSE, foot-and-mouth and E. coli, on its way to a total rethink, and
that is a good thing, to my mind at least.
And to the minds of quite a few more people than you would imagine. Late last
year, Random House (U.S.) published a book called, in typical American
overstatement, Cultural Creatives, How 50 Million People are Changing the
World. Researchers Paul Ray and his wife, Sherry Ruth Anderson, have been
publishing extracts of an earlier, similar study, in left-of-centre journals
for five years. Two years ago, the Environmental Protection Agency in the
United States commissioned an expansion of this study, no doubt to discover the
breadth and depth of the commitment of their constituents to The Cause, just
before the 2000 election.
One can only imagine the jubilation in the halls of the agency. And in every
green advocacy group in the United States capable of coughing up the US$25 for
the book. Fully 25% of the American electorate hold to values that you can only
call, I hesitate to describe it this way but it's easier: hippie values. And,
horrifying fact, they are, on average, better educated and richer than the
other two groups, which are Heartlanders and Modernists. Most of us are
Modernists, more than 100 million, in the States and Canada. Heartlanders, well
you can imagine who they are: small-town conservatives who go to church on
Sunday, and to whom family life is sacred. Dying off, say Ray and Anderson.
But the Cultural Creatives add folks to their rank with every passing month.
Sixty-two per cent are female, and are centred on personal growth, a lot of
which, one guesses, has to do with therapy and crystals and essential oils (but
one must not be mean). The men among them are not so interested in personal
growth, but are very green. They don't really understand how powerful they are,
because they generally believe they act alone, or in sympathy with a few
virtuous others. What they spend their disposable income on is as follows:
sustainable economy, ecological lifestyles, healthy living, alternative health
care and personal development, which, in a mad estimate (which will do for our
purposes), runs at around US$230- billion for Canada and the United States and
US$500-billion for the planet.
These are impressive numbers and, given the social force of this demographic,
if Ray and Anderson are to be believed, one imagines their sense of isolation
will not last much longer. This may not be a good thing, but it does exist, so
must be faced. The much anticipated riots in Quebec City at the end of the
month will show us, as if we needed it shown after a whole year of such
activities, the youthful edge of this movement. Chaotic it is, and if we allow
their chaos to overwhelm us, solutions will prove harder to find. Solutions to
all the pollution, toxicity and depredation that, in fact, already exist. They
have been created in small labs by individual scientists, in universities and
in the fringe research departments of transnational corporations. Some
economists think they can prove that sustainable industry is more profitable
industry. The moment sustainability means a competitive edge, we will all,
quickly, be really really sustainable. All to the good, but where innovation
leads, the smothering hand of bureaucracy follows and once more individual
freedom is curtailed. Better that the Quebec protesters protest on Parliament
Hill or at the UN.